|Snappy Salads founder creates new Big Sal’s concept|
|Today's Restaurant Texas Edition|
|Saturday, 09 June 2012 14:06|
Dallas, TX – After years of being asked, “When are you going to franchise Snappy Salads,” Chris Dahlander, founder of the award-wining salad-centric chain, Snappy Salads, is ready to franchise Big Sal’s, a smaller version designed specifically for non-traditional sites such as airports, college campuses, and malls.
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“Big Sal’s is a smarter version of Snappy Salads,” Dahlander said. “I’ve taken all of the experiences and lessons learned over the past six years and packed them into an easier-to-run restaurant.” Big Sal’s is an outcome of a two-year incubation period where new ideas and operating procedures were tested, refined or thrown out in order to create a successful business model.Big Sal’s caters to people who want big portions of food served quickly in a cool environment. Big Sal’s offers guests a create-your-own-salad option as well as Big Sal’s Favorites that take the guess work out of creating a great-tasting salad. Big Sal’s also is known for its Big Baked Potatoes, premium soups, made-to-order wraps, and picnic salads, making it the spot to dine no matter what you want to eat.
This isn’t the typical cut-a-bag-open-and-pour-it-out type of operation. Most food items are prepared on site creating a “crave-able” dining experience that more and more guests expect these days. At the same time, the equipment requirement has been minimized so that the upfront capital commitment is lower.
“I’m excited to offer this business opportunity to folks who are passionate about serving guests great food in a casual environment,” says Dahlander. “We are going to be very selective with whom we decide to partner because we have to ensure their success as well as the brand.”
After 8-years of eating pasta, hamburgers, and enchiladas, Chris looked at himself in the mirror and saw something that he didn’t want to be – fat. As Director of Marketing for Brinker International’s Romano’s Macaroni Grill, Dahlander decided it was time to create a restaurant based on his needs: fast and healthy. Dahlander opened the first Snappy Salads in March 2006 and the first Big Sal’s in August 2009. Since then, Dahlander has opened two additional Snappy Salads locations and three Big Sal’s - www.BigSalsSalads.com - restaurants.